This article is specifically aimed at Merchants who wish to enable our integration with Brevo
Setting up the campaign
You will need to set up a Birthday Email campaign within Brevo to send out your Birthday emails
Brevo have a very useful article on this here:
We recommend that you follow this article, however, you will also need to add in the Birthday Discount Link as a clickable link within your Birthday Email template.
This is the link that customers will click on to be taken to a page where their Birthday Discount will be generated (read more about the Birthday Discount Link).
Adding the Birthday Discount Link into your birthday email template
Once you have created your Birthday email template, you will need to add in the Birthday Discount Link as the main call to action within the email.
Locate your Birthday email template and select Edit:
Within the editor, select a location in your template where we can add in the Birthday Discount Link as a call to action. We've used a Text block to do this:
Click inside the Text field and then select the Add personalistion icon:
Within the Insert personalization pop-up, select the BDAYLINK attribute:
The BDAYLINK contact attribute will appear highlighted in pink:
That's it! Save your template.
Testing the template
To test the template, we recommend that you Send a test using the tools inside the template designer. When doing this, select a contact that is already in your Birthday Club and that we have generated a Birthday Discount Link for:
You will notice in the preview that the BDAYLINK field is not visible:
When the email is sent, however, the BDAYLINK field will automatically be converted to a clickable link:
Need any help?
If you need any help setting up the Brevo integration or your Brevo email template, then please do just get in touch!