If you've already started capturing birthday sign-ups with the Happy Birthday app and then decide to enable the Klaviyo integration within the Happy Birthday app, then we won't automatically push those existing customers through to your Klaviyo account.
If you'd like us to run a sync between the Happy Birthday app and your Klaviyo account, then please do get in touch and we'll schedule it in for you. We try to do these within 48 hours of receiving your request.
How does it work?
When we push each contact from Happy Birthday into Klaviyo, we will also generate each contact's unique Birthday Discount Link. We'll push that link into Klaviyo along with the rest of the contact's details, such as email address, first and last name (if you have it). If the contact already exists in Klaviyo, then we will only append the Birthday Discount Link and their date of birth to their existing contact information.
The Birthday Discount Link is the attribute that you will need to merge into your Klaviyo Birthday email template as the call to action link.
To find out how to set-up the Klaviyo integration with Happy Birthday, please read our Klaviyo set-up guide.
To find out more about the Birthday Discount Link, please read our article about the Birthday Discount Link.
Need any help?
If you need any help setting up your Klaviyo integration then please do just get in touch!